ECCO Europe, Tønder, Denmark
Would you like to lead the marketing agenda for ECCO across the Europe region and help shape our future?
As Marketing Director for ECCO Europe, you will have the opportunity to influence how millions of consumers experience the ECCO brand across Europe. Based at our new European headquarters in Tønder, Denmark, you will play a central role in driving growth, strengthening customer engagement, and ensuring ECCO remains relevant and inspiring in an increasingly competitive marketplace. This is a unique opportunity for an experienced marketing leader who thrives at the intersection of strategy, creativity, and commercial performance.
Become a key part of ECCO Europe's growth journey
Reporting directly to the Regional Director, Europe, you will be responsible for defining and driving ECCO Europe's regional marketing strategy. Working closely with Global Marketing, Product, Sales, and the Marketing teams, you will help create stronger connections between brand, product, and consumer.
Help drive ECCO Europe's marketing transformation
- Developing and leading ECCO Europe’s overall regional marketing strategy,
- Defining marketing priorities that support business growth and commercial performance
- Optimising marketing investments to maximise impact and return
- Influence and coordinate marketing efforts across all channels,
- Building alignment across Global Marketing, Product, Retail, Wholesale, Omnichannel, and Market teams
- Leading the deployment and localisation of global campaigns across Europe
- Ensuring market readiness and excellence in execution across all channels
- Driving performance through data, insights, and continuous optimisation
- Developing a high-performing team culture
- Acting as a trusted advisor to senior stakeholders on marketing priorities and opportunities
A strategic marketing profile
- To succeed in this role, you combine strong commercial understanding with a passion for brand building and customer engagement. You have a natural ability to inspire and influence others, build strong relationships, and create momentum across functions, markets, and cultures.
- 10+ years of progressive marketing experience within relevant roles
- Proven success developing and executing multi-market marketing strategies across European market
- Strong expertise in strategic marketing, brand management, and commercial planning
- Deep understanding of omnichannel marketing, retail, wholesale and e-commerce
- Minimum bachelor’s degree in Marketing, Business Administration, Communications, or a related field. MBA or advanced degree is an advantage
- Documented strong analytical, communication, and stakeholder management skills
- Fluency in English, with additional European languages considered an advantage
Join ECCO Europe's transformation journey
This is an exciting opportunity to join ECCO at a pivotal moment in our European journey. You will work alongside experienced leaders, influence strategic decisions, and help shape how one of the world's leading footwear brands connects with consumers across Europe. In return, you will join an international organisation where your ideas, functional leadership, and expertise can make a genuine difference.
Deadline is Sunday 6 September. We review applications on an ongoing basis, so please apply as soon as possible.